Holding Action

Well, to the few of you looking in once in a while it has to appear that I am in some sort of holding action. I haven't uploaded updates to the webpage, nor have I started releases yet even though I could, quite admittedly, start tomorrow.

There are a few reasons for the delays that probably won't make much sense right now but I am hoping they'll make more sense in a few weeks.
First, I am trying to decide how to advertise finally starting releases. Do I just advertise through the OneBookShelf site(s) banner ads and newsletter or should I be paying to run some banner ads on some other sites? Speaking of banner ads, I need to have one in order to try to advertise. These shouldn't really be difficult questions but somehow I get hung up on them sometimes.
Second, the website delay is completely my fault. The update includes some information and logos for some other possible products that I haven't talked about yet. Why haven't I talked about them? Well...
-in one case it is because I might sell that "idea" to someone else. In other words, do the work and have them pay me for it rather than sell it myself. This is in a holding pattern at least until next week when I find out what the interested party is willing to pay.
-in another it is because it involves 4th edition compatible products and I have been reviewing what other publishers have done with respect to the GSL/ going the "copyright" route/and using the OGL to make a compatible product. In one sense I don't know if I want to mess with 4e products, in another, none of the other product plans are really OGL products so the GSL doesn't pose the same risks to me as it does to others.

So many different ideas, so little time. I have to do something about that.
Basically, I have to finalize a few decisions on my part, an agreement with another publisher, and touch up the website update and get the thing uploaded. Then I need to advertise and start releases.
Again, I am really hoping to make everything much more clear within another week or so. I have thought that before, but I have 4 fully completed .pdfs waiting to go on sale, 2 more that are 98% done and could easily be ready with another 2-4 hours of work, 3 more that are 70% done or more, and half a dozen + in various stages of completion. --and this is just for the City Streets product line. Basically, I am itching to finally get things going.